Thursday, August 24, 2006

"Power Hour"

As I watched Ole Miss Dot TV today I heard Walker Jones speak of a new concept the Ole Miss marketing department has come up with known as "Power Hour." No, this is not the drinking game many of you know about. It is going to be a move to try and get fans out of the Grove and to the game an hour before the game starts. It is my understanding they will try and get people to leave the Grove as soon as the band finshes their warm up and march to the game with them.

Is it a good idea, Yes. Will it work, No. Ole Miss fans are going to be Ole Miss fans. The ones that are going to get to the game an hour beforehand. Are already doing it and have been doing it for a while. Some new marketing program is not going to cause thousands of people to start going to the game eariler. While I do commend them for coming up with the idea, I have never heard of it until this week. The first game is a 10 days away. They should have been pushing this thing through email and the internet all summer.

Ole Miss fans have arrived at games and been in their seats an hour before the game, there was one game the place was packed an hour and a half before it even started. We all remember that game. It is going to take another couple of seasons like that one before the place is even close to 1/3 of the way full for the "Power Hour."